Healthy KidsConnect (HKC) is the private market insurance component of Healthy Kids, Oregon's new health care program for children. Administered by the Office of Private Health Partnerships, HKC is for families that earn too much to qualify for the Oregon Health Plan, but can't afford private health insurance. The office also administers the Employer Sponsored Insurance (ESI)/group component. Those with access to ESI up to 300 percent of the Federal Poverty Level (FPL) can receive premium assistance in the form of a reimbursement, as long as the employer plan meets federal guidelines.