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A Blockbuster Community: Heritage, Authenticity and Vision
Great Keynote Speaker!
Dan Shilling presents...
Creating a Blockbuster Place: The Role of Tourism

 A native Pennsylvanian, Dan earned his undergraduate degree from Penn State University, and his MA from Shippensburg State College. After teaching high school in his home state, he moved to Arizona in 1980 and earned a PhD from Arizona State University. Dan joined the Arizona Humanities Council, the state affiliate of the National Endowment for the Humanities, as a program officer, and was named executive director in 1989. From 2004 through 2007 Dan directed a federally funded project on place-based tourism, which resulted in the book, Civic Tourism: The Poetry and Politics of Place.  He is currently completing a book on the cultural dimensions of sustainability. 

"Critically Acclaimed" Workshops!

 Standing Room Only:  Energizing Public Places that Matter - Reinventing historic theaters and public gathering places such as fraternal halls and granges through historic preservation and adaptive reuse. Peggy Sigler - National Trust for Historic Preservation

 Filling the Seats: Opening Your Organization to Diversity – Heritage organizations throughout Oregon said last year that one of their biggest issues was attracting new people. Learn ways to make the culture of your organization welcoming to a variety of ages, races, ethnicities, abilities, etc. as staff, volunteers and visitors. This session is designed to help organizations take action. Presented by Cliff Jones - Nonprofit Association of Oregon
Roll Out the Red Carpet: Creating Successful Promotional Events
Special events are a great way to create excitement, fun and exposure for your organization. Learn the fundamentals of organizing a special event from brainstorming the concept, creating realistic budgets, assigning tasks, finding sponsors, and attacking the "to-do" list. Examples of successful events from around the country will be featured.
Presented by Sheri Stuart of the Oregon Main Street Program


 Creating Satisfied Customers: It’s More Than Just Popcorn – Star performers give that little something extra that attracts people. Learn how your museum, downtown, store, theater, and performance hall can be more welcoming and pleasantly memorable. Make your community known by word of mouth for its star qualities and repeat visitors. Join Paul Paz of Waitersworld for great tips and lots of fun!
Museum Software Users Group – Collections software is a critical issue for many museums. Share issues and solutions with other museums about software such as Past Perfect.

Marqee Events!

 Preservation Trade Fair
This isn't your ordinary home show!
Hosted by Fort George Brewery and organized by the City of Astoria and the Columbia-Pacific Preservation Craftsperson Guild.
 Oregon At The Movies - It's Back!
We have an actual theater with no-host dinner!
Hosted by Columbian Theater and organized by and the Oregon Film Museum.
 Red Carpet Reception
Hosted and organized by the Cannery Pier Hotel.
 Oregon Heritage Excellence Awards Banquet
Enjoy a wonderful meal with your heritage colleagues and celebrate exceptional heritage efforts in Oregon. The evening will include a flashback scene of the woman suffrage debate in Oregon and the presentation of the Oregon Heritage Excellence Awards.

Soaked in History Sessions

 Enjoy a bit of State and local history...
2010 Oregon Heritage Fellow Presentations
Archaeology in Oregon Communities
Astoria's Presidential Visit
Clatsop County's Military Heritage

A-list Topics!
Heritage in Digital – the presentation will discuss the value of 3D imaging technology and online technology in preservation, documentation and education.
Heritage “Areas” – Collaboration Beyond Borders - This panel session will explore using a broad approach to embracing and enhancing heritage and preservation.  
Heritage Collaborations – Examples in Action – members of this panel will discuss statewide collaborative efforts.
Revitalization of Astoria: Embracing Unique Character & Resources for Economic Sustainability –The recent revitalization of Astoria, and concurrently the surrounding region, has not been by accident. Deliberate planning efforts worked hard to determine how local residents wanted to develop. Thoughtful consideration of the area’s retained heritage was a driving factor for developing in the right way. The goal was to determine what gives Astoria its character and identify retained heritage resources that can be capitalized upon. Heritage was looked at as a forward thinking development tool that made the most of the area’s identity, not as a way to return to the past. This effort was not done to specifically draw in more visitors. The objective was to develop a city that the local residents wanted, and if others liked it too…well, then that’s an added bonus. “Astoria for Astorians” was the theme for this development focus. Learn more about the process and results.
Thinking Outside the Fence: Redefining the Historic Cemetery – Explore the incorporation of historic cemeteries into the heritage and nature tourism plan. John Bry
Capturing Tourists and Locals through Oregon Film History – See how local communities are embracing and benefiting from Oregon’s film history.
Creating Community Jobs through Preservation – Learn about ways communities have linked job creation into preservation efforts.

Tours of the Stars!
Heritage as a Tool for Economic Development: The Places and People That Made it Happen - Brett Estes & Jay Flint
Local heritage development efforts will be highlighted. These include visits to: Fort George, Liberty Theater, Commodore Hotel, Clatsop Community College, Hotel Elliot, Pier 39, Astoria Column, Spexarth Building, and possibly others. Proprietors of these establishments will speak about their work to the tour participants.
2nd Saturday Art Walk
More to come!

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