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Pedestrian Safety

Program Manager

Julie Yip 
Phone: 503 986-4196
FAX:  503 986-3143
 
ODOT - Transportation Safety Division - MS 3
4040 Fairview Industrial Drive SE
Salem, OR 97302-1142

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Program Introduction

 

The Pedestrian Safety Program mission is to reduce pedestrian injuries and fatalities and to facilitate walking to improve health and fitness.
 
The Oregon Transportation Safety Division's Pedestrian Safety Program consists of 1/3 staff person’s time and a variable federally supported budget of approximately $135,000 annually. 
 
Program tools are education, enforcement, public information and collaboration with engineering & design.
 
Program success is heavily dependent on extensive collegial relationships within the department and solid partnerships with other governmental agencies, citizens, advocacy groups, non-profits, health care organizations, media, engineering and research specialists. 
  
  

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The FAST Act: what’s it all about for Transportation Safety?


The FAST Act (Fixing America’s Surface Transportation Act)
was signed by the President on December 4, 2015, and provides a five-year schedule (2016-2020) for transportation funding to States. Among other efforts, the FAST Act grants qualifying states funding for the purpose of decreasing pedestrian and bicycle fatalities and injuries as a result of motor vehicle crashes.

The FAST Act identifies non-motorized safety program funding within section 405 National Priority Safety Programs. Only states whose combined pedestrian and bicycle fatalities exceed 15 percent of the total annual crash fatalities as shown by the most recently reported final data from the Fatality Analysis Reporting System may apply.

2014 FARS data for Oregon shows that the 64 total bicycle and pedestrian fatalities represent 17.9 percent of the state’s total traffic crash fatalities.

Grant funds may be used on training and awareness of state laws pertaining to pedestrian and bicycle safety for law enforcement, enforcement mobilizations and campaigns, and public education and awareness programs.

Using the Act’s program funding formulas, the Oregon Pedestrian and Bicycle Safety Education Programs, if eligible, would receive the following:

                FY2016: $162,073
                FY2017: $163,725
                FY2018: $165,318
                FY2019: $166,970
                FY2020: $168,681

The Federal portion for the cost of a state’s non-motorized project may not exceed 80 percent.

Historically, ODOT-Transportation Safety Division has directed federal transportation safety funds to the Pedestrian and Bicycle Safety Education Programs in the amount of $200,000 annually to conduct pedestrian safety enforcement training and mobilizations, and pedestrian and bicyclist public education and awareness programs. It is the intent of the Transportation Safety Division to keep funding at the $200,000 level through 2020, if possible.
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Media

 
Radio PSA

"Simple Steps"  This 30 second radio PSA encourages all, pedestrian and drivers alike, to practice courtesy and safety to avoid tragic consequences. The PSA is eligible for public use. It's a 2 MB mp3 file, and may be copied and used until December 2016. 
 
 
Educational Videos 

Walk Safely Humans! 
"Well Trained" Walking Safety PSA - Man's best friend has some tips to keep you safe on your next walk in this pedestrian PSA from the Oregon Department of Transportation. 
 
Barbur Blvd. RFB Crossing - This video was created by Oregon DOT Region 1 to illustrate pedestrian and driver responses in pedestrian crosswalks featuring Rapid Flashing Beacon (RFB) devices.

Springfield RFB Video -
Oregon law requires motorists to stop for pedestrians in the crosswalk. The City of Springfield's video shows how activation of the Rapid Flashing Beacon alerts drivers to stop for pedestrians in the crosswalk and makes the crossing safer for both pedestrians and drivers.  

Beacon Buddies Get a Brake - Funded by Oregon DOT, Oregon Safe Routes to School and the U.S. DOT, this video demonstrates how rapid flashing beacons work at a crosswalk. Designed and produced by Animated Traffic Law Center in Eugene, the short video explains the RFB device to both children and adults.

Simple Steps - This TV PSA encourages all, pedestrians and drivers alike, to practice courtesy and safety to avoid tragic consequences.  The PSA is eligible for public use.  It's a 4 MB wmv file and may be copied and used until October 30, 2015.

Don’t Walk Distracted media campaign from Safe Kids USA. Please share, especially with students. 
We should all be concerned about distracted walking.


Social Media

Click on each image to view full size.
 
 
 
 
        



On the Web

A Resident's Guide for Creating Safer Communities for Walking and Biking
Includes information, ideas, and resources to help residents learn about issues that affect walking and biking conditions; find ways to address or prevent these problems; and promote pedestrian and bicyclist safety. The Guide provides examples from other communities working to improve pedestrian and bicyclist safety and also contains fact sheets, worksheets, and sample materials that can be distributed or adapted to meet the needs of a community. References to other resources and materials are also provided.
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Oregonians Crossing Campaign

The Oregonian Crossing campaign aims to increase awareness of Oregon traffic laws, promote safe and responsible travel behavior, and ultimately reduce the number of people hit or killed by vehicles in our state. The resources on the website can encourage agencies, organizations and the general public to use their connections to help spread the word about the campaign’s message that every intersection is a crosswalk.
 
An example of an agency utilizing the Oregonian Crossing campaign is TriMet’s seasonal “Be Seen, Be Safe” campaign. From mid-November through March 2016, TriMet plans to carry the graphic on 15 shelters, more than 20 benches, and the backsides of their buses.  Check out some of the other great messages from TriMet. 
 
To learn more about Oregon Crosswalk Laws and Oregon State Statutes scroll up to the ‘Brochures and Publications’ section.

Check out the Sasquatch PSA video that is part of the Oregon Department of Transportation and Portland Metro campaign promoting our Oregonian Crossing message that every intersection is a legal crosswalk - striped or not.

For more information, contact Kristie Gladhill at (503) 731-8477

Below is a sampling of print media that is available for download: 
(Click on each image to view full size)
 
This new animated gif shines light on the importance of visibility during our dark winter days.
 Oregonian-Reflector-500px.gif

Animated gif

Lawn Sign

 


Two-sided Postcard - pdf
Print Version Postcard - pdf

Signal Poster

 

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