Breastfeeding Peer Counseling (BFPC) Coordinator Resources
The WIC Breastfeeding Peer Counseling Program (BFPC) is a federally funded program to help improve breastfeeding success among WIC participants. Peer counselors serve as role models for breastfeeding, providing mother-to-mother encouragement and support during pregnancy and at critical times during the postpartum period. This support is distinct from health professional-to-mother in that the source of support is a peer, someone who is similar in fundamental ways to the recipient of the support. The program began in 2004. Funding is used to implement and sustain peer counseling programs that operate using practices outlined in the FNS Loving Support model.
This page provides resources for new and existing local agency BFPC Coordinators and WIC Coordinators to implement the Oregon WIC BFPC Program. Contact the Oregon State WIC Breastfeeding Coordinator, Korina Skaff for more information at Oregon.WIC.Breastfeeding@dhsoha.state.or.us.